There's much to say here, and so I will extend my typically 3-foot pole out to 10.

Historically, I've considered character of the candidate - as best I can tell. I've considered style of leadership in more recent years (e.g., fighter, unifier, pragmatist, etc.). Voting on "moral" issues seems difficult as one party seems to focus on what I've called "personal morality" while the other focuses on "social morality", but I
generally prefer policies that "advance good" over those that "reduce bad". For too long, my faith informed (dictated) what I was
against more than what I was
for. I believe Christ's greatest commands to me are the "advancing good" variety more than the "reduce bad" variety. I like a politician, and his/her politics, to be the same way.
I agree with what others have said, that God is not a Republican nor a Democrat. Both parties have holes in their platforms (in my opinion). Both parties have members who are corrupt, or self-serving, or are simply not such good folks. I'm sure of that. But I think that both of these candidates want to be president to better our country. I think they are both sincere and well-intentioned. I still think both of the candidates will probably let us down (surprised I said that?). One has even said that -- that change doesn't come
from Washington, change comes
to Washington (sound-bite-ish, I know) -- and that the work that needs to be done in this country isn't going to be done (primarily) by the country's next president, but by it's citizens. I appreciate the sentiment, and I think that's true regardless of who lives in the White House.
I hope my 10-foot pole didn't shrink too much.

p.s. - I have prayed for my country, prayed for the current president, and prayed for my candidate more than I've prayed about the decision of who to vote for. (shrugging)